August - 2019

Featured Posts

Conference for Positive Marketing Feb. 5-6, 2020

M2Moms® Conference October 16-17, 2019

Positive Marketing at TMRE 2015

Positive Marketing Scholarship in the Journal of Business Research

WFUV.org Spotlights Center for Positive Marketing

V-Positive: How brands help people. Report available now!

GSB launches Marketing Center

Upcoming Events

9th Conference for Positive Marketing

In February, 2022, the Center for Positive Marketing will again partner with the ANA Educational Foundation for a joint conference. One day of exciting and cutting-edge industry presentations, one day of research workshops for a select group of academics who will develop project proposals inspired by the thought-provoking issues raised the day before.

Recent Posts

M2Moms® Conference October 16-17, 2019

Session: ⃝ Real Time Insights at The Speed of Mom – Mom Powered Agile Insights Practice ⃝ Moms: Need It, Text It, Get It – AI Enabled Concierge Service ⃝ Moms Are Listening – 87% Of Moms Listen To Online Radio – Do They Hear You? ⃝ Micro Insights Max Your Moms Research ROI – Get The Most Out Of Your Info & Data ⃝ Data Privacy Builds Trust With Moms – Balance Marketing, Ethics & Regs ⃝ 4 Key Purchasing Motivators For Women & Moms – Why Buy Your Brand? ⃝ Retaining Mom Talent –

7th Annual Conference for Positive Marketing

Two research groups won seed funding from the Center for Positive Marketing and the ANA Education Foundation, Februry 7-8, 2019. Sessions designed to develop scholarly agendas inspired by the previous day's marketing industry presentations generated several proposals.