Fordham Marketing Professor, Lerzan Aksoy, honored at Frontiers in Services Conference
Fordham Marketing Professor and Second Annual Conference for Positive Marketing Co-Chair, Lerzan Aksoy, was honored at the Frontiers in Services Conference in Taiwan. There is no doubt that Professor Aksoy is having a notable impact on her field. The presentation she made was a joint effort with six colleagues from universities and organizations around the world. Titled “Perceptions are Relative: An Examination of the Relationship Between Relative Satisfaction Metrics and Sha
