Marketing Professor, Marina Carnevale wins Best Paper Award
- marciaflicker
- Oct 8, 2013
- 1 min read
Marketing professor Marina Carnevale and her fellow researchers returned home from the 3rd International Consumer-Brand Relationship Colloquium Conference in Orlando, Florida with the Best Paper Award.
The presentation she made was a joint effort with colleagues Ozge Yucel-Aybat and Lauren Block, titled "The Effects of Contextual Motivations on Consumer Brand Relationships," and is currently under review at a special issue on consumer-brand relationships of the prestigious Journal of Brand Management.
To win this award, a paper must prove its value beyond mere theory. The category recognizes scholarly research that has real-world applications in business, helping to advance industry and address pertinent issues. Judges value innovative, engaging approaches.
Congratulations from the Fordham Schools of Business to Professor Carnevale and her co-authors Ozge Yucel-Aybat of Penn State-Harrisburg and Lauren Block of Baruck College-CUNY.
This article explains clearly why strategy matters more than shortcuts. Businesses investing in professional seo services can relate to the focus on consistency, content quality, and technical improvements, which together help build trust with search engines and deliver steady, long-term organic traffic growth.
Helpful perspective here on long-term growth. I used to chase shortcuts before contacting seo near me providers who focus on strategy and content quality. Understanding search intent made our marketing clearer, and we started attracting customers who need what we offer instead of random traffic.
I really enjoyed reading about Marina Carnevale’s achievement and how her work was recognized it brought to mind those moments when deep focus and thoughtful effort finally click and something meaningful emerges. It reminded me of my own learning journey, especially during those long evenings with spreadsheets and ledgers, when I quietly think about how an online accounting course help service might give me the space to pause, regroup, and come back with renewed energy and clarity. Thanks for sharing this inspiring milestone it’s a great reminder that persistence and purpose really do pay off.
Reading about Marketing Professor Marina Carnevale winning the Best Paper Award really struck a chord with me it took me back to my own journey through academia, where recognition felt like a distant dream during those hectic college days when I struggled under piles of coursework and constant pressure. I’m now a PhD student who also works part-time assisting others with buy assignment UK support at Affordable Assignments, and I’m very conscious about both my studies and the wellbeing of the students I help because I suffered a lot from those hustles back then balancing deadlines, stress, and a sense of self-doubt without much guidance. Stories like this remind me how much growth comes from persistence, thoughtful effort, and a supportive community,…
What an impressive achievement by Professor Marina Carnevale and her team! Winning the Best Paper Award at such a prestigious conference highlights their valuable contribution to consumer-brand relationship research. Collaborating with a professional online marketing agentur düsseldorf can further bridge academic insights with real-world marketing strategies.