The Center for Positive Marketing upholds marketing as a force for good in the world, a force that recognizes the best way to boost business performance is to bring benefits to people’s lives.
It unites industry partners, academic researchers, and students to obtain deep insights into consumer needs and to uncover how marketing can help satisfy them for the benefit of all. Learn more about us.
Center hosts M2Moms® Conference
October 16-17, 2019
Women are awesome -- they get things done! This October, we are pleased to present the 15th annual M2Moms® conference in Pope Auditorium at Fordham's Lincoln Center campus, sharing research and strategies to connect marketers and the women they serve in creating greater value.
Industry experts will join our research team and the dynamic attendees to collaborate on building brands that truly support women's efforts throughout their lives.
Learn more about the conference at:
Our Consumer Value Index measures the extent to which people’s lives are made better by marketers. V-Positive reports include both global and need-specific metrics about consumer well-being, offering actionable insights that marketers can use for strategic and tactical decision-making.
Contact us to arrange customized studies for your brand.
And check out our latest report,
What Value Do Marketers Bring to Women?
insights from the V-Positive Report
Join the Positivity
Become an individual or coporate member of the Center to infuse positive marketing in your life and throughout the organization.
For more membership services, please click here.